clock menu more-arrow no yes

Filed under:

Pissed off? Feeling blue? Burger King has the ‘Real Meals’ for you

Burger King is rolling out "Real Meals" in select cities. | BURGER KING

McDonald’s has the beloved Happy Meal, but if you’re not feeling particularly joyful, rival fast food chain Burger King has an answer.

The restaurant chain is rolling out Real Meals at select restaurants in a handful of cities across the U.S.: New York City; Los Angeles; Seattle; Austin, Texas; and Miami.

Customers can choose among five boxes, based on their preferred mood: the Pissed Meal, the Blue Meal, the Salty Meal, the YAAAS Meal and the DGAF Meal.

“With the pervasive nature of social media, there is so much pressure to appear happy and perfect,” reads a statement from Burger King. “With Real Meals, the Burger King brand celebrates being yourself and feeling however you want to feel.”

Customers can order the boxes when they order a Whopper meal, which includes the sandwich along with french fries and a drink (sorry, no toy included).

Burger King said it partnered with Mental Health America on the Real Meal campaign, launching them in May to coincide with Mental Health Awareness Month.

McDonald’s introduced the Happy Meal in 1979 as part of a plan to attract customers with smaller children. The original version was packaged with a cheeseburger or hamburger, fries, drink, cookies and a toy.

Meanwhile, Burger King revealed earlier this week it will introduce its vegan Impossible Burger to restaurants nationwide.

Brett Molina, USA TODAY

Read more at usatoday.com