Lloyd, Bobby V., Do Or Die to headline drive-in music festival at Soldier Field

Five local concert promoters aim to take concertgoers on a “trip down memory lane” via The Drive-In Fest.

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Chart-topping singer-songwriter Lloyd headlines The Drive-In Fest.

Chart-topping singer-songwriter Lloyd headlines The Drive-In Fest.

The Drive-In Fest

The COVID-19 pandemic has forced many of Chicago’s event curators to get much more creative when providing entertainment to the masses.

The Drive-In Fest, which is scheduled for Aug. 22 at Soldier Field (doors open at 6 p.m.), is the brainchild by five local Black promoters: Mike “Orie” Mosley (AFROTRAK); Ronald Platt, Bobby Burke, Charles Martin and Sigma Chris.

Concertgoers should expect feature performances from “a few of your favorite artists from the ’90s and early ’80s hip-hop/R&B era,” according to festival officials.

The festival lineup includes chart-topping singer-songwriter Lloyd, Pleasure P of R&B/hip-hop group Pretty Ricky, Atlanta-based singer Bobby V., and West Side hip-hop artists Do or Die.

As for keeping the artists — and the concertgoers safe — the event plans to adhere to social distancing guidelines by requiring those folks to park their vehicles (car admission ticket allows up to four guests per ticket) one space apart. Lawn chairs and blankets are allowed. No coolers, umbrellas, tents, grills other furniture will be permitted.

The event organizers aim to provide eats for sale via food trucks, with the goal of pumping revenue back into local restaurants.

“Chicago, unlike many of the other major cities across the nation, has a much smaller window of warmer weather,” said Mosley in a statement. “While it’s very important for us to continue to take safety precautions, we also realize that once this window is gone and fall comes, the weather might possibly make it even harder for everyone to gather. The drive-in concept provides this safe, summer alternative.”

Tickets (starting at $210 for up to four occupants) for the Drive-In Fest can be purchased at Ticketmaster. Vehicles will be charged and additional $55 for more than four occupants.

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