Buffalo grain silos being turned into huge beer ad

BUFFALO, N.Y. — A cluster of 100-foot-tall grain silos in Buffalo is being turned into the world’s largest six-pack.

Crews are installing rolls of vinyl wrap spelling out Labatt Blue on six silos at the former GLF grain mill operation near the city’s Lake Erie waterfront, home to several long-defunct grain elevators.

The six silos have been painted blue to resemble huge Labatt beer cans. The silos are part of the Buffalo RiverWorks, a former grain elevator that’s being transformed into a brewery, entertainment and recreation complex.

A co-owner of the property says the vinyl being used to display the Labatt name can be removed easily to return the silos to their original look. The owners aren’t saying how much Buffalo-based Labatt USA paid for the huge outdoor advertising.

Labatt transformed former grain silos into what could be the world’s largest six-pack of beer. | Labatt USA