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Crowd waits for chance to buy Kanye West’s newest shoe

About 30 people stood, sat or slouched outside SVRN in the West Loop on Friday.

Mike Joy, 23, of Plainfield, waiting in line outside S V R N clothing store in the West Loop Friday morning.
Mike Joy, 23, of Plainfield, waited outside SVRN overnight for the chance to buy Kanye West’s lastest shoe.
Stefano Esposito/Sun-Times

Mike Joy doesn’t look the kind of guy who’s overly concerned about “comfortable” shoes.

He’s 23, beefy and, on Friday, he wore a white hoodie and sported a neat goatee.

“It’s like you’re walking on a pillow,” said Joy, who looked like he could use a pillow for his head.

He and 30 other people stood, sat or slouched outside S V R N, a hipster clothing store in the West Loop, Friday morning — all waiting for the store to open so they could buy a pair of Kanye West’s latest contribution to foot fashion: the Yeezy 350 V2.

Joy, a recent college graduate living in Plainfield, was first in line outside the store at 171 N. Aberdeen St. He’d been there since 6 p.m. Thursday.

“I’m probably going to wear them, but I might sell them,” said Joy, noting that the limited edition shoes retail for about $220, but could fetch twice that much if he resold them.

“The ultimate goal is to get several pairs,” Joy said. “So you can sell those pairs and get a pair for yourself free and, hopefully, have some money in your pocket.”