Ten days a year, the Bears play at Soldier Field. But when the Bears aren’t there, the landmark venue is mostly in hibernation.
Now, seeking to boost business at the lakefront stadium, the Chicago Park District is looking to bring in more concerts, festivals and sporting events. Other sports teams are a possibility. So is motorcycle racing.
It’s offering a five-year deal to manage and book Soldier Field. And two of the biggest concert promoters in the country are among those interested: Beverly Hills-based Live Nation and C3 Presents, the Austin, Texas, promoter behind Lollapalooza.
What are your thoughts on all this?