White House 2011 Easter Egg Roll: April 25, theme “Get Up and Go!”

SHARE White House 2011 Easter Egg Roll: April 25, theme “Get Up and Go!”

(White House photo, taken March 24)

WASHINGTON–The White House 2011 Easter Egg Roll is April 25, the first mega event presided over by new Social Secretary Jeremy Bernard. The theme is keyed to First Lady Michelle Obama’s anti-obesity campaign: “Get Up and Go!”

On Monday, the White House revealed the ” official souvenir egg and logo for the 2011 Easter Egg Roll,” pictured above.

“This year’s egg comes in four pastel colors – purple, pink, green, yellow – and includes the stamped signatures of the President and First Lady,” the White House said.

Below, from the White House….

2011 White House Easter Egg Logo and Souvenir Egg Revealed

….In a continued effort to make the Easter Egg Roll more environmentally friendly, all eggs have again been crafted in the United States from Forest Stewardship Council-certified hardwood. The packaging has also been designed to minimize waste and environmental impact, helping to create a ‘greener’ Easter Egg and Easter Egg packaging.

Below is information on the packaging:

Made from Sustainable Forestry Initiative (SFI) – certified paperboard

SFI paperboard uses no wood fibers from controversial sources

The printed carton is easily recyclable when collected and processed in a municipal or community Paperboard Recycling Program.

Features vegetable oil-based inks and a water-based coating

The National Park Foundation (NPF) produces and sells the White House Easter Egg. The egg is given as a souvenir to all children 12 years and younger who attend the White House Easter Egg Roll on the South Lawn, which is part of the National Park System.

Anyone can view and purchase the souvenir egg online via the National Park Foundation website at: easter.nationalparks.org/. You are also able to purchase the souvenir eggs by calling 866-401-5079.

The 2011 Easter Egg Roll will take place on Monday, April 25th. The White House Easter Egg Roll is focused on promoting health and wellness with the theme, “Get Up and Go!”

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