The Cubs have a mascot.
Clark, “a young, friendly cub,” will be the Cubs’ first official mascot in modern history, the team announced today.
Can Addison be far behind?
“The Cubs are thrilled to welcome Clark as the team’s official mascot,” Cubs senior director of marketing Alison Miller said. “Clark is a young, friendly Cub who can’t wait to interact with our other young Cubs fans. He’ll be a welcoming presence for families at Wrigley Field and an excellent ambassador for the team in the community.”
Fans can interact with Clark on Facebook and Twitter, although it looks like he’s having typing problems:
Still figryuing out how 2 tyype with these big pawz. Will gett lessons from @Cubs. Come back soon!!
— Clark the Cub (@ClarktheCub) January 13, 2014
The team provided this backstory on Clark:
“Clark was born loving the Cubs. His great-grandbear Joa was the team’s original live bear mascot back in 1916. When Joa retired to the Lincoln Park Zoo, he delighted the young bears with amazing Cubs stories and Clark was hooked! One day, Clark heard the roar of the crowd coming all the way from Wrigleyville, so he followed the sound to Wrigley Field—just in time to see the Cubs raise the ‘W’ flag.
“Inspired by Clark’s enthusiasm and love of all things Cubs, the team invited him to continue the family tradition and become their official mascot! Soon, he’ll receive his very own Clubhouse. Clark’s favorite thing to do is hang out around the ballpark, keeping spirits high and kids excited.”
