Mike Ditka’s been drafted again. Da Coach has signed on as official spokesman for Al’s Beef and Nancy’s Pizza.
“Al’s Beef and Nancy’s Pizza are Chicago legends in a city so close to my heart after being here for many years, and I couldn’t be more excited to support their growth and expansion,” Ditka said in a news release.
Ditka will be part of branding efforts at the store level, advertising, public relations and marketing efforts by Chicago Franchise Systems Inc., the parent of Al’s Beef and Nancy’s Pizza.
“We are thrilled to bring Mike Ditka into the Al’s Beef and Nancy’s Pizza family as he truly embodies Chicago where our brands were born,” said Dave Howey, president of Chicago Franchise Systems. “This partnership marks the beginning of some very exciting changes and initiatives that we’ll be rolling out over the coming months.”