Find a giant lemon? Win a bike.
It’s that simple.
Goose Island Beer Co. is giving away 50 bicycles to celebrate “312 Day” on March 12, to anyone who can find and redeem one of 50 giant lemons strategically scattered across Chicago.
The giveaway coincides with Goose Island’s launch of 312 Lemonade Shandy, “a new beer inspired by Chicago’s classic street corner Italian ice stands.” The 312 Lemonade Shandy is lemony, crisp and refreshing, balanced by acidity, according to the official statement announcing the launch and the giveaway.
All “lucky lemon finders” can redeem the giant citrus at the Fulton Street Taproom (1800 W. Fulton) on Friday for one bicycle (one bike per person/lemon); fans (21+over) will be able to check out the new beer at the official 312 Lemonade Shandy stand/taproom as well.
“We like to celebrate big on 312 Day and this year is no exception with the launch of a first-ever beer style for Goose Island, 312 Lemonade Shandy,” said Goose Island Beer Co. president Todd Ahsmann, in the statement. “Last year was a sour ‘lemon’ of a year so we’re making lemonade and celebrating by dropping giant lemons around Chicago. It’s simple, you find a giant lemon, you win a sweet new bike.”