Hall of Famer Frank Thomas has reconnected in a tighter capacity with the White Sox after stepping away for a year to pay closer attention to his job as an analyst for FOX Sports.
Thomas, who had been a team ambassador, will serve a special assistant’s role with the business and corporate sides of the Sox operation.
“I’m really happy to be back here and to come back with a role to the team where I spent my entire life it seems and to be a help anywhere I possibly can,’’ Thomas said after taking part in a private seminar for fans who paid for a premium upgrade at SoxFest Saturday.
“I’m happy with the new role just because I’m happy to be back with the team,’’ Thomas said. “I always want to be around this team. You guys knew that and I never wanted to leave this place. So many memories, so many years. Just come back now and watch what’s going on. My ex-roommate [Robin Ventura] is the manager. It’s a good thing.’’
Brooks Boyer, vice president for marketing and sales, said Thomas, who lives in the northern suburbs, will be a significant part of the marketing department.
”He wants to be here and is a big part of our past and now wants to be part of our future and connect with fans and connect the club with fans,’’ Boyer said. “We lost Minnie [Minoso], we lost Billy [Pierce, all-time greats and ambassadors who passed away in 2015]. But Frank is going to be more than an ambassador for us.
“He wants to understand the business and how he could help impact that connection between the club and fans and between the club and our sponsors.’’