Whole Foods to roll out rankings for produce

Whole Foods plans to start rolling out a system that ranks fruits and vegetables as “good,” ”better” or “best” based on the supplier’s farming practices.

Most notably, the supermarket chain says its “responsibly grown” labeling system for produce and flowers will prohibit the use of several common pesticides. The rankings will also take into account factors such as water and energy use.

Read more at Newsfeed.