Uber co-founder and CEO Travis Kalanick took to Twitter to comment on a report that company executive Emil Michael had suggested hiring opposition researchers to target journalists critical of Uber.
Michael’s comments were reportedly made Friday night at a dinner he thought was off the record. A BuzzFeed editor was in attendance, and the site broke the news Monday evening –
Over dinner, he outlined the notion of spending a million dollars to hire four top opposition researchers and four journalists. That team could, he said, help Uber fight back against the press — they’d look into your personal lives, your families, and give the media a taste of its own medicine. Michael was particularly focused on one journalist, Sarah Lacy, the editor of the Silicon Valley website PandoDaily, a sometimes combative voice inside the industry. Lacy recently accused Uber of sexism and misogyny. She wrote that she was deleting her Uber app after BuzzFeed News reported that Uber appeared to be working with a French escort service. I don’t know how many more signals we need that the company simply doesn’t respect us or prioritize our safety, she wrote. At the dinner, Michael expressed outrage at Lacy’s column and said that women are far more likely to get assaulted by taxi drivers than Uber drivers. He said that he thought Lacy should be held personally responsible for any woman who followed her lead in deleting Uber and was then sexually assaulted.
Sarah Lacy has published her own take on the matter, going into extensive detail about what she calls the “lengths that at least one Uber executive, Emil Michael, was willing to go to discredit anyone– particularly a woman– who may try to question how Uber operates.”
Lacy said Michael called her and asked to talk to her, off the record. When she refused, Lacy says he emailed her an apology.
Kalanick’s statement came in the form of a tweetstorm, wherein the user ignores Twitter’s 140-character limit to flood the platform with a sea of messages. Kalanick said Michael’s comments were terrible and did not represent the company.
He gave a public apology to Lacy and said Uber should redouble its efforts to show the public that the company is “principled and mean well.”
The full tweetstorm –
1/ Emil's comments at the recent dinner party were terrible and do not represent the company.
— travis kalanick (@travisk) November 18, 2014
2/ His remarks showed a lack of leadership, a lack of humanity, and a departure from our values and ideals
— travis kalanick (@travisk) November 18, 2014
3/ His duties here at Uber do not involve communications strategy or plans and are not representative in any way of the company approach
— travis kalanick (@travisk) November 18, 2014
4/ Instead, we should lead by inspiring our riders, our drivers and the public at large.
— travis kalanick (@travisk) November 18, 2014
5/ We should tell the stories of progress and appeal to people’s hearts and minds
— travis kalanick (@travisk) November 18, 2014
6/ We must be open and vulnerable enough to show people the positive principles that are the core of Uber’s culture
— travis kalanick (@travisk) November 18, 2014
7/ We must tell the stories of progress Uber has brought to cities and show the our constituents that we are principled and mean well
— travis kalanick (@travisk) November 18, 2014
8/ The burden is on us to show that, and until Emil’s comments we felt we were making positive steps along those lines
— travis kalanick (@travisk) November 18, 2014
9/ But I will personally commit to our riders, partners and the public that we are up to the challenge
— travis kalanick (@travisk) November 18, 2014
10/ We are up to the challenge to show that Uber is and will continue to be a positive member of the community
— travis kalanick (@travisk) November 18, 2014
11/ And furthermore, I will do everything in my power towards the goal of earning that trust.
— travis kalanick (@travisk) November 18, 2014
12/ I believe that folks who make mistakes can learn from them – myself included.
— travis kalanick (@travisk) November 18, 2014
13/ and that also goes for Emil ..
— travis kalanick (@travisk) November 18, 2014
13/ and last, I want to apologize to @sarahcuda
— travis kalanick (@travisk) November 18, 2014