Peapod adding services to stay competitive

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Peapod is adding office food deliveries, opening a downtown Chicago office, expanding its warehouses and turning former bank branch offices into pickup sites for customers in order to compete with and others getting into the grocery-delivery business, reports.

Thomas Parkinson, co-founder and chief technology officer of Skokie-based Peapod LLC, says business-to-business deliveries might someday account for 30 percent of revenue.

Instacart, a same-day grocery delivery service, is growing fast in Chicago and the north suburbs. Amazon is delivering groceries in three West Coast metro areas — Los Angeles, San Francisco and Seattle — through its AmazonFresh service.


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