Girl Scout Cookie season is months away but a new flavor for 2021 has been revealed.
Girl Scouts of the USA announced in a news release Tuesday that a French toast-inspired cookie “dipped in delicious icing and full of flavor in every bite” called “Toast-Yay!” will be available in select areas next year.
The annual start of cookie season is recognized nationally in January but timing and specific cookie availability can vary by region.
Alas, the French toast cookie will not be available in the greater Chicago area due to contracts between the Girl Scouts of America and two baking companies they utilize to produce their line of cookies each year.
Little Brownie Baker, based in Louisville, Kentucky, makes Samoas, Tagalongs, Do-si-dos, Trefoils, Lemon-Ups and Toffee-tastic. ABC Bakers is based in Richmond, Virginia, and they make Caramel deLites, Peanut Butter Patties, Peanut Butter Sandwich, Shortbread, Lemonades, Caramel Chocolate Chip and Thanks-A-Lot. Both bakers make Thin Mints and Girl Scout S’mores.
“We introduced a new cookie [in the Chicago area] in a previous season,” said Julie Somogyi, spokesperson for the Girl Scouts of Greater Chicago and Northwest Indiana. Those would be the Lemon-Ups cookies introduced in January.
In March, the organization suspended door-to-door sales and in-person cookie booths because of the spread of COVID-19 and took the 2020 cookie season online. GSUSA also offered a new national online platform, Girl Scouts Cookie Care, that enabled customers to safely order cookies for home delivery or to donate cookies to first responders, volunteers, and local causes.
According to the release, the 2021 cookie season also will have online sales and sales through “virtual cookie booths” on social media.
“Many girls will offer socially distant or contactless sales and delivery options,” the organization said in the release. “If local guidelines allow, in-person sales may also be available in certain areas, keeping girls’ safety top priority.”
Although the start of cookie season is recognized nationally in January, timing and product availability varies locally, so contact your local council for more information about sale dates and specific cookie availability.
With the 2021 season, there also will be a gift option.
“And though social distancing measures may keep families and friends apart, cookie customers will be able to share joy and stay connected this season through a giftbox option that ships directly to others via the Digital Cookie/Smart Cookie online platforms,” the release said.
The Girl Scout Cookie Program is considered “the largest girl-led entrepreneurial program in the world” and helps provide programming to 1.7 million girls, the organization said.
Read more at usatoday.com