Through a new partnership formed by the Cubs and Toyota, the car company’s logo will appear on the Wrigley Field marquee beginning next season.
A statement by the Cubs:
As part of the extended partnership, Toyota’s logo will be represented on the panel beneath the Wrigley Field Marquee at the corner of Clark and Addison streets. In addition to having a presence below the Wrigley Field Marquee, Toyota continues their presenting sponsorship of in-game manager challenges and umpire reviews, and the company will receive in-game rotational signage behind home plate and on the left field video board. Toyota will receive field-level signage and naming rights to the team’s parking lots surrounding Wrigley Field beginning in the 2016 season.
“Toyota is a valued partner who has proudly supported the Chicago Cubs since our family’s first season with the team, and we’re honored to introduce them as a Legacy Partner today,” said Cubs Chairman Tom Ricketts in a statement. “Our Legacy Partners play a vital role as we make progress on our long-term goals of winning a World Series, preserving Wrigley Field and being a good neighbor.”
