Loyola’s run to the Final Four has not only inspired casual hoops fans, but it also gave a local fashion designer the idea to add his own spin on Chicago’s biggest sports story.
Joe Freshgoods, co-founder of Fat Tiger Workshop, a clothing store in the city’s River West/West Town neighborhood, announced on Friday that they would be giving away 100 Loyola-inspired T-shirts in collaboration with Nike Chicago.
Joe made the announcement via Twitter:
I did a “surprise” collaboration with @nikechicago to show how proud we are of the @RamblersMBB for a great season. GIVING AWAY 100 tees tomorrow at @fattigerworks to show our appreciation. Doors open at 12. 1 per customer. 🤝 don’t be mad. pic.twitter.com/GS9VlA5BiI
— JFG (@JoeFreshgoods) March 30, 2018
Store officials confirmed to the Sun-Times that Fat Tiger ended up giving away 140 t-shirts after close to 300 people showed up in a line that wrapped around the corner.
CREATED BY CULTURE. thank you Chicago. I do this shit for my city, no hype. 1 day notice......line down the block.... good luck today @RamblersMBB pic.twitter.com/4Z4ttjJ9sL
— JFG (@JoeFreshgoods) March 31, 2018
The giveaway lasted only an hour.
I’m driving and see a line of hundreds of people outside my dawg @JoeFreshgoods store. Made me really happy. Even tho I’m probably not gonna get this Loyola Shirt now
— Rockie Fresh (@rockiefresh) March 31, 2018
Loyola plays Michigan in the first game of the NCAA Final Four on Saturday.
