Sports Illustrated becomes bi-weekly publication
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There was nothing like waiting for Sports Illustrated to arrive in your mailbox every week — the compelling stories, unparalleled images and, of course, the cover.
Well, the wait just got a little longer.
Editor Chris Stone told readers in the latest issue that the venerable magazine was cutting back publication to once every two weeks.
“Sports Illustrated has been a weekly staple for more than 63 years, delivering the best sports journalism with near metronomic regularity. That will continue to be the case, but beginning next month the metronome clicks a little less often.”
Like most traditional print publications, SI is feeling the squeeze from lost advertising dollars, and digital revenue is not keeping pace.
Stone told Poynter.org the bi-weekly magazines will be bulkier and contain more long-form stories.
The new look comes out this week and features the college football title game.
The annual swimsuit edition will not be affected by the change.
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