The University of Michigan recently struck a $169 million deal to wear Nike’s Jordan Brand, ending an eight-year relationship with Adidas.
Who closed the deal?
Sounds like Michael Jordan himself did some cold-calling.
Michigan football coach Jim Harbaugh was in disbelief when he answered his cell phone one day and the person on the other end was MJ.
Harbaugh: “Who is this?”
Jordan: “Michael Jordan.”
Harbaugh: “Come’on!, Who is this?”
Jordan: “This is Michael Jordan.”
Harbaugh: “The real Michael Jordan!?”
Harbaugh said his wife, Sarah, was quite impressed.
Michael Jordan called @CoachJim4UM. His reaction to learning it was the Greatest of All Time? That’s right here! http://t.co/VVSlwn0Oe5 — Big Ten Network (@BigTenNetwork) August 27, 2015
