There is nothing not simultaneously awesome and ridiculous about the Oscar Mayer Wienermobile.
Having witnessed its magnetic attraction first-hand, people can’t keep from wanting to interact with the iconic rolling sausage. And now you, yes, you, could drive the vehicle thanks to an 8-hour leasing scheme the company cooked up.
Better still, the company supplies you with drivers, the so-called HotDoggers, to ferry you around for the day. The sweepstakes, which runs through February 7, requires that you tweet with the hashtag #tweet2lease at Oscar Mayer.
Lest you think this is completely silly, though, bear in mind the seriously selective nature that goes into who gets to drive this rig. The HotDoggers go through a lengthy selection process and spend a year traveling through various regions of the country as brand ambassadors – there is more than one Wienermobilenationwide. So there are only a handful of drivers selected each year and it is a fairly competitive endeavor.
Now, back to the silly . . . this Motor Trend writeup on the contest offers the chance to “Research the Vehicle” on the page.