A 29-year-old man was shot dead Friday evening on the South Side.

Demarcus Ealey was standing outside a liquor store about 6:35 p.m. in the 2900 block of East 79th Street when someone wearing a camouflage jacket over a black hoodie exited the store and shot him in the head, according to Chicago Police and the Cook County Medical Examiner’s Office.

The shooter ran away heading north on Escanaba, police said.

Ealey, who lived in the Gresham neighborhood on the South Side, was taken to Northwestern Memorial Hospital, where he died at 12:04 a.m. Saturday, authorities said.

Area Central detectives were conducting a homicide investigation.